Novasal Pure

100% magnesium salt

100% magnesium salt for maximum sodium reduction

Novasal Pure is a high-quality 100% magnesium salt based on magnesium chloride, specifically developed for producers who wish to reduce the sodium content in their products without compromising on taste, structure, or functionality. This natural alternative offers maximum flexibility in salt reduction strategies and aligns perfectly with the growing demand for healthier and more responsible food products.

Magnesium chloride naturally enhances flavor, ensuring the familiar salty and savory profile is maintained, even with significant sodium reduction. In addition, Novasal Pure contributes to the magnesium enrichment of the final product.

Novasal Pure:

Up to 50 percent sodium reduction possible

Applications

From bread and bakery products to savory snacks, meat, meat substitutes, sauces, spreads, and dairy: Novasal Pure enables effective sodium reduction in a wide range of food products while maintaining taste and functionality.

Thanks to its excellent solubility and technological performance, Novasal Pure is easy to integrate into existing recipes and production processes.

Benefits

  • Up to 50 percent sodium reduction possible
  • Maintains salty and savory taste without a bitter aftertaste
  • 100 percent magnesium salt
  • Contributes to magnesium intake
  • Easily applicable in existing production processes

Start reducing sodium today.

Request a sample and experience the performance of Novasal Pure in your application.

The natural source of magnesium salt from the ancient Zechstein Sea. The natural source of magnesium salt from the ancient Zechstein Sea. The natural source of magnesium salt from the ancient Zechstein Sea.