{"id":1235,"date":"2025-10-15T10:47:53","date_gmt":"2025-10-15T08:47:53","guid":{"rendered":"https:\/\/www.novasal.nl\/plant-based-spreads-naturally-less-salt-more-magnesium\/"},"modified":"2026-03-25T17:16:02","modified_gmt":"2026-03-25T16:16:02","slug":"plant-based-spreads-naturally-less-salt-more-magnesium","status":"publish","type":"post","link":"https:\/\/www.novasal.nl\/en\/plant-based-spreads-naturally-less-salt-more-magnesium\/","title":{"rendered":"Plant-based spreads: naturally less salt, more magnesium"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1156.48px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:var(--awb-custom_color_2);\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Plant-based spreads: naturally less salt, more magnesium<\/h1><\/div><div class=\"fusion-text fusion-text-1\"><p>The popularity of plant-based spreads containing healthier minerals such as magnesium salt is growing rapidly. From hummus to vegetable spreads, more and more consumers are choosing plant-based alternatives for their bread or crackers. They seek products that are tasty, packed with quality ingredients, and contribute to a healthy diet. However, there is a challenge: many spreads contain relatively high levels of salt. This is a point of concern, as excessive sodium intake can lead to high blood pressure and cardiovascular disease.    <\/p>\n<p>At the same time, consumers expect plant-based products to offer health benefits compared to traditional alternatives. How do you combine taste and health without making compromises? This is where natural magnesium salt, or Novasal, comes in.  <\/p>\n<h2><strong>Salt as a flavor enhancer and a challenge<\/strong><\/h2>\n<p>Why do plant-based spreads often contain more salt than you might think? Salt does more than just provide flavor; it also enhances the umami notes of vegetables or legumes, for example. Furthermore, salt contributes to texture and shelf life. While adding extra table salt might seem convenient for the recipe, a high sodium content is undesirable for the health image of a plant-based spread.   <\/p>\n<p>Magnesium salt offers a solution here: it maintains the desired taste and functionality while containing significantly less sodium. This allows manufacturers to reduce salt content without compromising on quality. Consumers who consciously choose plant-based products often pay attention to labels such as the Nutri-Score. A product containing unnecessary amounts of salt will automatically receive a lower score. Therefore, salt reduction is a key priority for manufacturers.    <\/p>\n<h2><strong>Reducing salt in plant-based spreads with magnesium salt<\/strong><\/h2>\n<p>Magnesium salt provides a natural way to lower the sodium content in spreads. It is a naturally occurring mineral that perfectly meets the demand for &#8220;clean label&#8221; products without artificial additives. Additionally, magnesium salt retains the savory flavor-enhancing properties of sodium salt and adds a subtle umami touch\u2014which is particularly welcome in vegetable and legume spreads.  <\/p>\n<p>The major advantage: by replacing, for example, 30% of the sodium salt with magnesium salt, the sodium content can be significantly reduced without the spread tasting bland. At the same time, the spread gains an added benefit: magnesium, an essential mineral that contributes to muscle and nerve function. <\/p>\n<p>It is also practical for manufacturers: magnesium chloride dissolves well and distributes evenly throughout the spread, ensuring a consistent flavor. It also helps maintain texture and freshness. <\/p>\n<h2><strong>Mister Kitchen\u2019s Veggie Spreads<\/strong><\/h2>\n<p>A striking example comes from <a href=\"https:\/\/misterkitchen.com\/products\/veggie-spreads\">Mr Kitchen&#8217;s Veggie spreads<\/a>, which are based on vegetables and legumes. These products were already popular and healthy, but only achieved a Nutri-Score C due to their high salt content. <\/p>\n<p>Together with the product developers at Mister Kitchen, a way was sought to improve the Nutri-Score without compromising on taste. Using Novasal, the sodium content was reduced by 30%. The result: an immediate jump from <strong>Nutri-Score C to A<\/strong>.  <\/p>\n<p>Consumers noticed no difference in taste\u2014in fact, the spreads remained just as creamy and savory as before. A developer from Mister Kitchen even emphasized that the shelf life improved because magnesium salt supports moisture binding. The clear Nutri-Score A on the packaging makes the product even more attractive to health-conscious consumers.  <\/p>\n<h2><strong>Health benefits as a selling point<\/strong><\/h2>\n<p>This example clearly demonstrates that salt reduction does not have to come at the expense of flavor. On the contrary: with the right ingredients, spreads can maintain their full flavor while achieving a healthier profile. For consumers, this means a more attractive product: a plant-based spread with less sodium and extra magnesium. This ensures the spread remains delicious while also being a conscious choice that fits into a healthy lifestyle.   <\/p>\n<p>Furthermore, this approach aligns well with broader nutritional and market trends. Consumers are increasingly demanding products with less salt, more functional nutrients, and simple, transparent ingredient lists. In this light, a claim such as <em>&#8216;30% less sodium and a source of magnesium&#8217;<\/em> is not only relevant but also distinctive. It provides brands with a concrete story to clearly position themselves in a busy and competitive market.   <\/p>\n<h2><strong>The new standard in spreads<\/strong><\/h2>\n<p>The market for plant-based spreads is developing rapidly. Consumers are curious, critical, and increasingly attentive to nutritional values. While the focus used to be primarily on taste and plant-based character, the health dimension is now clearly coming to the fore.  <\/p>\n<p>With Novasal, manufacturers have a proven ingredient to capitalize on this trend. It reduces sodium, maintains flavor, and adds a valuable mineral. This allows spreads to become the ultimate example of how delicious and healthy can go hand in hand.  <\/p>\n<h2><strong>Conclusion<\/strong><\/h2>\n<p>Plant-based spreads face the challenge of being both flavorful and healthy. Thanks to magnesium salt, this balance is possible. The Mister Kitchen example shows that a better Nutri-Score is achievable without compromising on taste or texture. For consumers, this means more choice in healthy, delicious products. For manufacturers, it represents an opportunity to differentiate themselves and take the next step in conscious nutrition.    <\/p>\n<p>With less salt and more magnesium, the future of plant-based spreads will be not only tastier but also healthier. Discover how Novasal helps your spreads\u2014from vegetable and legume-based to savory and innovative varieties\u2014achieve less salt, more flavor, and a better Nutri-Score. Contact us today for more information or samples.  <\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":1239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25],"tags":[],"class_list":["post-1235","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Plant-based spreads: naturally less salt, more magnesium - 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